Team Lead, Paid Search (All Genders) at HelloFresh in Berlin

The role As the Lead of Paid Search, you will guide the strategic direction and performance of one of the largest acquisition channels across the international meal-kit and ready-to-eat portfolio (HelloFresh, Green Chef, EveryPlate, and Youfoodz). Operating within a global, matrixed organization, you will act as the key bridge between centrally defined global strategy and local market execution. You will be responsible for ensuring that global Paid Search roadmaps, frameworks, and best practices are effectively translated, localized, and executed to meet regional business objectives. At the same time, you will advocate for the international market needs, influencing global stakeholders to continuously refine and evolve the overarching strategy. You will be responsible for ensuring that global Paid Search roadmaps, frameworks, and best practices are effectively translated, localized, and executed to meet regional business objectives. At the same time, you will advocate for the market needs, influencing global stakeholders to continuously refine and evolve the overarching strategy. You will... Global–Local Strategy Alignment: Own the adaptation and execution of the global Paid Search roadmap for the international entities. Strategic Leadership : Act as the primary interface between global marketing teams and local stakeholders. Provide structured feedback loops,…